Kickdrum Supports Breakwall Equity’s Investment in Haystack
Kickdrum is proud to have supported Breakwall Equity in their recent investment in Haystack, a leading corporate intranet platform. We provided technical due diligence that went beyond a checklist and gave investors a clear picture of the product, technology, and team.
Diligence Across Product, Technology, and Team
Our diligence process focused on three core areas:
Product roadmap feasibility. We pressure-tested the company’s planned features against current capabilities and market needs.
Technology and platform extensibility. We evaluated the architecture to understand how well it could scale and adapt to future growth.
Engineering team practices. We spent meaningful time with Haystack’s builders, assessing how they prioritize, ship features, and plan for scale.
By combining these perspectives, we provided Breakwall Equity with insights not just into the current state of the target, but into its future potential.
Where Strategy Meets Execution
This project highlighted what we do best at Kickdrum: work at the intersection of strategy and execution. We don’t just assess a target’s current condition; we model what it’s capable of achieving. That means uncovering risks like hidden technical debt or inefficient cloud infrastructure, but also identifying opportunities for growth, scalability, and operational efficiency.
For private equity firms and portfolio company leaders, this level of insight is essential. When capital is tight and expectations are high, having confidence in both the technology and the team can be the difference between post-close success and stalled performance.
Looking Ahead
We’re excited about Haystack’s future and grateful for the opportunity to support Breakwall Equity in this investment. At Kickdrum, our mission is to bring clarity and conviction to private equity transactions through rigorous technical diligence and hands-on execution support.
